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FAQ

Of course you have questions, who wouldn't? We have tried our best to answer as many questions as we could think of before you even have to ask! Find the questions and answers below, if there's anything we missed that you feel is important, please let us know.

What is influencer marketing?

Influencer marketing is a type of social media marketing that uses endorsements and product mentions from influencers - individuals who have a dedicated social following and are viewed as experts within their niche. Influencer marketing works because of the high amount of trust that social influencers have built up with their following, and recommendations from them serve as a form of social proof to your brand’s potential customers.

What are the benefits of influencer marketing?

Influencers effortlessly reach your target audience, improving brand awareness so that their audience can learn more about the products or services you offer. Ultimately leading to high quality leads and an increase in purchasing decisions. Influencer marketing will give your brand credibility, building trust and showing authority within your industry. 

Can influencer marketing work for my brand?

Absolutely, influencers have grown audiences across all industries meaning it's applicable to nearly all brands. Whether you're promoting your product or service, we will partner you with the best performing influencers in your sector. Contact us to find out exactly what's possible in an influencer marketing campaign for your brand.

Can influencer marketing be cost effective?

Almost all budgets can work for influencer marketing with the use of micro, mid, macro and mega influencers. The average cost for most metrics on social media is cheaper with influencers. On average traditional marketing is three times more expensive than influencer marketing.

Do large brands use influencer marketing?

Set to become a $15 billion industry by 2022, it's safe to say that influencer marketing is growing as fast as ever. It's expected that currently 75% of brands have a dedicated budget solely for influencer marketing. Therefore yes, top brands do use influencer marketing to promote their products or services.  

Which platforms are the influencers based on?

The influencers that we work with are based on many social media platforms to the likes of youtube, instagram, snapchat, tiktok and twitter. 

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