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Monster Legends
Monster Legends is a multiplayer and strategy focused role-playing game where you raise an army of monsters from unhatched eggs into formidable fighters, preparing your beasts for the battlefield from the outset.
After noticing that Monster Legends were running promotions, we decided to reach out to them to discuss working with them on an influencer marketing campaign. We discussed the requirements of the influencer and details of the campaign, soon after we pitched the gaming influencer Speshel, who met their requirements, to collaborate with and promote Monster Legends.
The campaign was to be focused on promoting the type of gameplay you can expect as well as mentioning the other Youtubers who endorse Monster Legends and have their own island on the YouTuber island. Speshel was tasked with creating a 75 second ad integration which would be smoothly transitioned into within the first few minutes of the video.
Speshel did an amazing job with the transition as we agreed it would look great for the Monster Legends logo to be integrated into the Minecraft sky in his video. He managed to describe the game and its' features in an engaging manner to increase the ads watch time. As apart of the campaign, we were able to offer a special free "starter pack" incentive when downloading the game through the QR code or link in the description which also came with an Epic Monster. Finally, as a reminder, we added a final mention in the outro of the video.
Since going live the video currently has over 200,000 impressions in a target audience. The promotion was received well from Speshel's audience and all requirements of the campaign were met, if not exceeded, resulting in a successful campaign.
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If you're an influencer looking to monetize your channel and take on brand deals or even a brand looking to run an influencer marketing campaign to propel you to the top of your niche then be sure to contact us and found out how we can get you started on a path to achieving your goals!